Ohlala Netstream our branding show at the circus for all the senses

Oh my!

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"Out of control" is the theme of this year's Circus Ohlala, the show for all the senses.

In a controlled manner, I find myself at Dübendorf Airfield on this sunny Wednesday afternoon, together with around 50 other #TeamNetstream members and about twice as many partners, customers, and media representatives. At the entrance to the circus tent, heated by the late summer sun, we are given name tags by Natasa Kovacevic, Netstream creative marketing manager Netstream organizer of this event.

In the main foyer of the tent, the exuberant and cheerful guests gather around the bar tables, enjoying snacks and a cold beer, eagerly awaiting the upcoming branding show. Soon we are invited into the show tent to take our seats.

None other than Gregory Knie himself welcomes us to the stage, decorated with mannequins and silver pipes and illuminated with colorful lights, and opens the branding show. Six couples dressed in sexy lingerie enter the stage and deliver a spectacular, synchronized, and very sexy dance show. By now, every single guest's attention is focused on the stage.

The (fully clothed) circus director, wearing a shiny red circus jacket and a top hat, enters the stage. He explains that emotions play Netstream role not only in the circus, but also in our work at Netstream , and Netstream thanking Netstream for its long-standing partnership. He invites our CEO Alexis Caceda the stage and asks him about Netstream launch 20 years Netstream . "We didn't know what we were doing!" explains Alexis, before moving on to a PowerPoint presentation about the highlights of Netstream history.

The HR excerpt about the company's founding is followed by a photo of an old advertisement. It reads: "Incredibly fast Internet connection from 256 kbit to 20458 kbit at a super low price." This is followed by a photo of our CIO Dominik (Dom) Breitenmoser in his younger years, looking completely relaxed with his feet up on his desk. The circus director says amusedly, "Sometimes it was like a circus around here!" Alexis smiles and replies, "We have always worked with a lot of passion, and having fun at work was and still is an important factor at Netstream!"

Milestones, which were briefly discussed afterwards, include the following: First provider with fixed IP addresses on ADSL, ADSL TV, Sunrise opts for Netstream IPTV solution, 1st place in Bilanz rating as best telephony provider, construction of the data center, main sponsor of FCZ, up to 100% solar power for the data center.

Seventeen years after Netstream was founded, the company Netstream its transformation, true to the motto "Change or die!" Not only have the customers and the team changed, but so have the products and services. "Without great people, there would be no great products," says Alexis, expressing his heartfelt thanks to his employees.

This is followed by a brand movie: "The world is moving. Our brand is moving forward. Every day since 1998. We are connecting you to the moving world," it says, accompanied by wonderful images of nature. The video gives you goosebumps. "Enthusiasm! Passion! Empathy!" are listed as keywords for our most important success factors.

The three founders, including the circus director, take to the stage. CTO Reto explains that he has been friends with Dom since kindergarten and that he met Alexis in a chat room. They were young and naive. Thank goodness. Because today, they agree, after assessing the risks, they might not have had the courage to start a company. When asked if they could have imagined back then that they would be where they are today, Dom replies with a smile: "The only constant in the last 20 years has been the uncertainty of where the journey would take us." After passing the microphone around, it ends up with Alexis for the closing words: "The future is now!"

And that's the starting signal for another show interlude by the Ohlala artists. A couple who perform acrobatic and no less aesthetic gymnastics on the vertical rope, skillfully climbing up and down in playful, tight, skin-colored underwear.

To conclude, all the acrobatic pairs return to the stage and express their emotions through dance: for the finale of their show, the dancers present the new Netstream—upside down. An attentive young dancer instructs his colleagues to turn the sign, allowing us to see the new, wonderfully modernized Netstream from all sides. The euphoric crowd applauds enthusiastically!

Ohlala Netstream! Yes, the future is now!

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