20 years ago, Netstream launched Switzerland’s first live TV platform. ADSL.TV, later renamed nello.tv, ushered in a new era of television. We take you on a little journey through time and indulge in a few memories.
In the early 2000s, the world experienced a technological shift with new broadband internet. This opened up a world of new possibilities. For the Netstream pioneers, it quickly became clear that this offered great potential for the TV industry, and they developed an innovative offering. Then, in 2004, the time had come: ADSL.TV saw the light of day.
The vision behind the platform
For the first time, ADSL.TV gave users the opportunity to receive live TV over an ADSL connection. The resulting flexibility and independence from classic cable or satellite TV opened up a whole new world. Favourite shows and channels could now be streamed directly over the internet – a new version of TV consumption was born.
20 years of innovation and progress
As the technology evolved and user demands grew, ADSL.TV was developed further into nello.tv. Nello.tv stood for innovation, user-friendliness and a wide choice of content. But we soon realised that we also wanted to make our solution available to others. So we turned nello into a whitelabel TV platform that business customers could use to easily offer their own TV product to their end customers. Shortly afterwards, major customers such as Orange, Sunrise and Teleboy were also relying on our expertise.
The TV platform today
ADSL.TV and later nello.tv gave us many insights into the world of TV consumption and helped us develop and continuously improve our TV as a Service product. Today we focus on our partners, who use the platform for their end customers. But we are not resting on our laurels either. At this very moment, our team is working on the further development of our solution. We will soon be able to tell you more about it.
Closing words
The 20th anniversary of our milestone ADSL.TV is not only a reason to celebrate but also an opportunity to look ahead. Our passion for streaming solutions is stronger today than ever, and we live it every day!



